Broken workflows cost more than bad software.
Every growing business hits the spreadsheet wall. Data is scattered, Zapier zaps break, and your team spends 20 hours a week doing manual data entry instead of closing deals.
We build the systems that fix it. No bloated agency timelines. No discovery theater. Just sharp execution that drops time-savings straight to your bottom line.
What we build
Operational systems and automation built for scale. Enterprise-grade tools when your workflows outgrow standard software.
Operational Software Systems
The core of what we do — structured systems that replace manual ops work.
- Internal dashboards
- CRM systems
- Approval pipelines
- Reporting systems
AI Workflow Automation
Automate qualification, routing, and follow-up so your team sells and serves — not copy-pastes.
- Lead qualification
- CRM automation
- AI email workflows
- Onboarding systems
Custom Internal Tools
Admin panels, client portals, and secure data layers for teams that have outgrown off-the-shelf software.
- Admin panels
- Client portals
- Secure data layers
- Custom CRMs
Serving founders and operators
Built on modern, maintainable infrastructure.
See the work
Examples of the systems we build. Real client work will be added here as projects ship.
AI Lead Qualification System
Automated pipeline that scores, qualifies, and routes inbound leads — eliminating manual review entirely.
Internal Operations Dashboard
Centralised ops panel replacing 6 spreadsheets — real-time data, team visibility, and approval workflows.
Automated Client Onboarding
End-to-end onboarding flow — from signed contract to fully set up client — with zero manual steps.
How we work
No discovery calls that go nowhere. No bloated proposals. Just audit, build, ship.
Audit
We map your current operations, identify bottlenecks, and define exactly what needs to be built.
Architecture
We design the system — data flows, integrations, and the technical blueprint before a single line of code.
Rapid Build
We execute fast using modern stacks. Core integrations live in days. Full systems live in weeks. No bloat, no delays.
Optimization
We refine, monitor, and scale the system as your operations grow.
What we build toward
Real operational outcomes — hours saved, capacity gained, and delivery timelines — from the systems we build.
Spreadsheet chaos → one live dashboard
Teams stop copying data between sheets every morning. One system for visibility, approvals, and reporting.
→ ~20 hrs/week reclaimed from manual ops
White-labeled portals for your clients to track projects and invoices
Give your customers a secure, branded dashboard to access deliverables, status updates, and billing without emailing you for updates.
→ Drops client support emails by 80%
Leads scattered → one automated pipeline
Intake from email, WhatsApp, and forms gets scored, routed, and followed up — your team only handles what's ready to close.
→ 3x pipeline throughput without extra hires
A focused team that actually builds
Senior thinking. No handoffs. No bloat.
Our small senior team owns delivery from scope call to deployment. We combine automation, product, and infrastructure expertise to build systems your operations team can run.
Automated Lead-to-Client Pipeline
Example: a service business manually qualifying 150+ leads/week across WhatsApp, email, and DMs — 10+ hours of team time wasted weekly. A system like this automates intake, scoring, and routing.
- Unified intake across all channels
- Automated lead scoring & routing
- Follow-up sequences on autopilot
Why serious operators choose Shipstead
We move fast because we stay small.
No 20-person teams. No weekly status calls. Just sharp execution from people who've built real systems.
We think in operations, not just code.
Most developers build what you ask. We ask why first — then build what actually solves the problem.
Enterprise-grade infrastructure. Zero legacy baggage.
Built on Next.js, TypeScript, and Supabase. We don't build duct-tape solutions. Everything we ship is maintainable, highly scalable, and 100% yours to own from day one.
You talk directly to the delivery team.
A small senior team owns every project. No account managers, no handoffs, direct execution from start to finish.
Built for serious operators
We take a small number of projects at a time. This keeps quality high and communication direct.
Good fit
- ✓Established business or service team with revenue — ops pain is directly costing time, profit, or capacity.
- ✓One decision-maker who can approve scope and budget
- ✓Ready for fixed scope, written deliverables, and 50% upfront to start
- ✓Async-first, timezone-flexible collaboration
Not a fit
- —Idea-only projects with no budget or timeline
- —Unlimited revisions or scope that changes daily on chat
- —Shopping for the lowest quote vs. a clear outcome
- —Committees with no single owner for the project
Clear scopes. High ROI. Zero bloat.
Starting prices below. Exact fees are agreed upon in writing before any work begins. Every build includes a 30-Day Post-Launch Tech Partnership to ensure a flawless rollout.
Operational Systems
For businesses replacing spreadsheets, disconnected tools, and manual tracking.
~3 weeks typical delivery
What you get
- Custom ops dashboard & CRM
- Multi-step approval workflows
- Role-based team permissions
- Integrations with your existing stack (Slack, Make, Gmail)
- Includes 30-Day Tech Partnership
AI Workflow Automation
For teams ready to automate repetitive workflows end-to-end and reclaim massive payroll hours.
~4 weeks typical delivery
What you get
- AI-powered lead scoring & omnichannel intake
- Automated email & follow-up sequences
- Zero-touch client onboarding flows
- Real-time reporting & monitoring dashboards
- Includes 30-Day Tech Partnership
The Fractional Automation Department
For $5M+ enterprises that need a total back-office overhaul delivered at warp speed.
~14 Day Sprint delivery
What you get
- Warp-Speed Delivery: We prioritize your build for a 14-day launch.
- Total Audit: We map and automate bottlenecks across Sales, HR, and Fulfillment.
- Direct Slack Integration: Priority access to our senior architects.
- Team Training: We personally train your staff on the new infrastructure.
- Includes 60-Day Tech Partnership
Always included
- ✓15-Minute Ops Audit (We diagnose before we prescribe)
- ✓Written Architectural Blueprint (Before a single line of code is written)
- ✓50% Upfront, 50% On Delivery (Fixed fees, zero surprise scope creep)
- ✓30 Days of Tech Partnership (We monitor, maintain, and train your team post-launch)
Not included (unless explicitly scoped)
- —Unlimited Revisions (We scope tightly upfront to prevent this)
- —Idea-Only Projects (We build for established, revenue-generating teams)
- —Third-Party API Costs (OpenAI, Supabase, Make.com usage fees)
Long-term partnership
The Shipstead Tech Partnership (Post-Launch)
We refuse to build critical infrastructure and then abandon you. After your included 30-day post-launch window concludes, all clients transition into a Fractional Tech Partnership (starting at $300 per month).
- •Server & Database Maintenance: Ensuring Supabase and Next.js run flawlessly.
- •Workflow Tweaks: As your business evolves, your automations need to evolve. We adjust prompts and data flows on demand.
- •CTO Advisory: Monthly strategy calls to identify the next operational bottleneck we can eliminate.
Your software scales as your business scales. You never have to hire an in-house developer.
Not ready for a call? Steal our exact automation workflows.
Download the 30-Hour Automation Playbook. Get the exact architectural blueprints we use to automate lead intake, replace 3-person admin teams, and eliminate back-office chaos. Completely free.
The 30-Hour Automation Playbook
Free preview · 3 pages total

Steal Our Automation Blueprint
Same architectural blueprints we use on client builds — free.
Request an ops audit
For established operators only. We reply to qualified requests within 24 hours.
Request an ops audit
We work with revenue-stage teams replacing manual ops with software. Tell us your bottleneck — if you qualify, we'll invite you to a 15-minute diagnostic call (not a sales pitch).
Questions we get asked
Scope, fees, and fit — before we write a line of code.
Ready to stop running your business on spreadsheets?
If manual work is slowing your team down, let's map the system that fixes it — with clear scope and a senior builder on the call.