Book a Free Ops Audit

For service and e-commerce businesses generating $1M+

Stop doing manually what software should do automatically.

We build custom internal operating systems and AI automations that give established teams 3x the operational capacity—without increasing payroll.

Broken workflows cost more than bad software.

Every growing business hits the spreadsheet wall. Data is scattered, Zapier zaps break, and your team spends 20 hours a week doing manual data entry instead of closing deals.

We build the systems that fix it. No bloated agency timelines. No discovery theater. Just sharp execution that drops time-savings straight to your bottom line.

Services

What we build

Operational systems and automation built for scale. Enterprise-grade tools when your workflows outgrow standard software.

Operational Software Systems

The core of what we do — structured systems that replace manual ops work.

  • Internal dashboards
  • CRM systems
  • Approval pipelines
  • Reporting systems
Learn more →

AI Workflow Automation

Automate qualification, routing, and follow-up so your team sells and serves — not copy-pastes.

  • Lead qualification
  • CRM automation
  • AI email workflows
  • Onboarding systems
Learn more →

Custom Internal Tools

Admin panels, client portals, and secure data layers for teams that have outgrown off-the-shelf software.

  • Admin panels
  • Client portals
  • Secure data layers
  • Custom CRMs
Learn more →
Designed for fast-moving teams that need operational systems, not more tools.

Serving founders and operators

Built on modern, maintainable infrastructure.

Next.js
TypeScript
Supabase
Vercel
Resend
OpenAI
AWS
Systems We Build

See the work

Examples of the systems we build. Real client work will be added here as projects ship.

AI System
Lead Pipeline+ New LeadInbound12Reviewing5Qualified8Acme CorpWebsite72%TechFlow LtdWhatsApp58%Nova AgencyEmail81%Bright MediaHigh IntentOrbit SaaSFollow-upZenith Labs₹1.8LPulse Retail₹3.2LCoreOps Inc₹2.5LAI scored 200+ leads today · 0 manual reviewsLive

AI Lead Qualification System

Automated pipeline that scores, qualifies, and routes inbound leads — eliminating manual review entirely.

0+
Leads processed/day
0h
Manual hours saved
Ops Dashboard
Operations DashboardLiveTodayRevenue MTD₹48.2L↑ 12.4%Active Projects243 due todayLeads Qualified38↑ 8 vs yesterdayRevenue Trend (30d)Recent ActivityLead #312 qualified — Zenith LabsInvoice #104 approved — ₹1.2LOnboarding started — Pulse RetailFollow-up due — Orbit SaaS

Internal Operations Dashboard

Centralised ops panel replacing 6 spreadsheets — real-time data, team visibility, and approval workflows.

0
Spreadsheets replaced
0%
Team visibility
Automation
Client Onboarding · WorkflowAll steps completeTriggerContract signed via DocuSign → automation starts instantly📄ContractSigned👤AccountCreated✉️WelcomeEmail sent🔧WorkspaceProvisionedLive8 min totalCompleted in 8 min · 0 manual steps · Client notified automatically

Automated Client Onboarding

End-to-end onboarding flow — from signed contract to fully set up client — with zero manual steps.

0h → 10min
Onboarding time
0
Manual steps
Process

How we work

No discovery calls that go nowhere. No bloated proposals. Just audit, build, ship.

01

Audit

We map your current operations, identify bottlenecks, and define exactly what needs to be built.

02

Architecture

We design the system — data flows, integrations, and the technical blueprint before a single line of code.

03

Rapid Build

We execute fast using modern stacks. Core integrations live in days. Full systems live in weeks. No bloat, no delays.

04

Optimization

We refine, monitor, and scale the system as your operations grow.

Outcomes

What we build toward

Real operational outcomes — hours saved, capacity gained, and delivery timelines — from the systems we build.

Ops System

Spreadsheet chaos → one live dashboard

Teams stop copying data between sheets every morning. One system for visibility, approvals, and reporting.

~20 hrs/week reclaimed from manual ops

Client Portals

White-labeled portals for your clients to track projects and invoices

Give your customers a secure, branded dashboard to access deliverables, status updates, and billing without emailing you for updates.

Drops client support emails by 80%

AI Automation

Leads scattered → one automated pipeline

Intake from email, WhatsApp, and forms gets scored, routed, and followed up — your team only handles what's ready to close.

3x pipeline throughput without extra hires

Who Builds Your System

A focused team that actually builds

Senior thinking. No handoffs. No bloat.

ST
Shipstead Delivery Team
Senior software and automation specialists

Our small senior team owns delivery from scope call to deployment. We combine automation, product, and infrastructure expertise to build systems your operations team can run.

Senior delivery team with automation, product, and infrastructure expertise
Small team by design. No account managers, no handoffs.
Clear ownership, fast execution, and maintainable systems.
Example outcome

Automated Lead-to-Client Pipeline

AutomationService Business

Example: a service business manually qualifying 150+ leads/week across WhatsApp, email, and DMs — 10+ hours of team time wasted weekly. A system like this automates intake, scoring, and routing.

What we built
  • Unified intake across all channels
  • Automated lead scoring & routing
  • Follow-up sequences on autopilot
10h → 40min
Qualification time
0
Leads missed
3x
Faster response
Why Us

Why serious operators choose Shipstead

01

We move fast because we stay small.

No 20-person teams. No weekly status calls. Just sharp execution from people who've built real systems.

02

We think in operations, not just code.

Most developers build what you ask. We ask why first — then build what actually solves the problem.

03

Enterprise-grade infrastructure. Zero legacy baggage.

Built on Next.js, TypeScript, and Supabase. We don't build duct-tape solutions. Everything we ship is maintainable, highly scalable, and 100% yours to own from day one.

04

You talk directly to the delivery team.

A small senior team owns every project. No account managers, no handoffs, direct execution from start to finish.

Fit

Built for serious operators

We take a small number of projects at a time. This keeps quality high and communication direct.

Good fit

  • Established business or service team with revenue — ops pain is directly costing time, profit, or capacity.
  • One decision-maker who can approve scope and budget
  • Ready for fixed scope, written deliverables, and 50% upfront to start
  • Async-first, timezone-flexible collaboration

Not a fit

  • Idea-only projects with no budget or timeline
  • Unlimited revisions or scope that changes daily on chat
  • Shopping for the lowest quote vs. a clear outcome
  • Committees with no single owner for the project
Pricing

Clear scopes. High ROI. Zero bloat.

Starting prices below. Exact fees are agreed upon in writing before any work begins. Every build includes a 30-Day Post-Launch Tech Partnership to ensure a flawless rollout.

Currency:

Operational Systems

For businesses replacing spreadsheets, disconnected tools, and manual tracking.

Starting at
$1,800

~3 weeks typical delivery

What you get

  • Custom ops dashboard & CRM
  • Multi-step approval workflows
  • Role-based team permissions
  • Integrations with your existing stack (Slack, Make, Gmail)
  • Includes 30-Day Tech Partnership
Book a Free Ops Audit →
Most Popular

AI Workflow Automation

For teams ready to automate repetitive workflows end-to-end and reclaim massive payroll hours.

Starting at
$3,500

~4 weeks typical delivery

What you get

  • AI-powered lead scoring & omnichannel intake
  • Automated email & follow-up sequences
  • Zero-touch client onboarding flows
  • Real-time reporting & monitoring dashboards
  • Includes 30-Day Tech Partnership
Book a Free Ops Audit →

The Fractional Automation Department

For $5M+ enterprises that need a total back-office overhaul delivered at warp speed.

Starting at
$9,000

~14 Day Sprint delivery

What you get

  • Warp-Speed Delivery: We prioritize your build for a 14-day launch.
  • Total Audit: We map and automate bottlenecks across Sales, HR, and Fulfillment.
  • Direct Slack Integration: Priority access to our senior architects.
  • Team Training: We personally train your staff on the new infrastructure.
  • Includes 60-Day Tech Partnership
Apply for Fractional Partnership →

Always included

  • 15-Minute Ops Audit (We diagnose before we prescribe)
  • Written Architectural Blueprint (Before a single line of code is written)
  • 50% Upfront, 50% On Delivery (Fixed fees, zero surprise scope creep)
  • 30 Days of Tech Partnership (We monitor, maintain, and train your team post-launch)

Not included (unless explicitly scoped)

  • Unlimited Revisions (We scope tightly upfront to prevent this)
  • Idea-Only Projects (We build for established, revenue-generating teams)
  • Third-Party API Costs (OpenAI, Supabase, Make.com usage fees)

Long-term partnership

The Shipstead Tech Partnership (Post-Launch)

We refuse to build critical infrastructure and then abandon you. After your included 30-day post-launch window concludes, all clients transition into a Fractional Tech Partnership (starting at $300 per month).

  • Server & Database Maintenance: Ensuring Supabase and Next.js run flawlessly.
  • Workflow Tweaks: As your business evolves, your automations need to evolve. We adjust prompts and data flows on demand.
  • CTO Advisory: Monthly strategy calls to identify the next operational bottleneck we can eliminate.

Your software scales as your business scales. You never have to hire an in-house developer.

Free Playbook

Not ready for a call? Steal our exact automation workflows.

Download the 30-Hour Automation Playbook. Get the exact architectural blueprints we use to automate lead intake, replace 3-person admin teams, and eliminate back-office chaos. Completely free.

PDF

The 30-Hour Automation Playbook

Free preview · 3 pages total

Playbook preview — page 1 (partial)

Steal Our Automation Blueprint

Same architectural blueprints we use on client builds — free.

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FAQ

Questions we get asked

Scope, fees, and fit — before we write a line of code.

Ready to stop running your business on spreadsheets?

If manual work is slowing your team down, let's map the system that fixes it — with clear scope and a senior builder on the call.